%20(1).png)
NO SURPRISES. NO DISCOVERY CALL REQUIRED.
Exactly what you get.
Exactly what it costs.
Three phases. Clear pricing. You decide how far you go and when.
PHASE ONE
WHERE WE START
The Assessment
Everyone on your team completes the 21-question Authority Survey independently. Their answers stay confidential. Nick conducts an intake call within 48 hours of payment to gather context, then sends a tailored intake form before the diagnostic goes out.
Nick analyzes every response, conducts a clarity call to confirm the findings, and then builds the Gap Report. The delivered package contains the Gap Report, the scoped Phase 2 proposal, and a one-page pre-read. It is delivered to you at least 24 hours before the 90-minute findings meeting.
In that meeting, Nick walks through every finding and presents two paths forward: a DIY guide to address the gaps on your own, or Phase 2 to install the full structure with Nick. You keep the Gap Report regardless of what you decide next.
WHAT THE GAP REPORT INCLUDES
-
Executive Summary
-
Org Chart annotated with all six decision categories
-
Full Decision Inventory
-
Diagnostic Findings: Q1-21 scores by respondent group including perception gap analysis
-
Authority Gap Analysis by role: Green, Yellow, Red with severity and fix type
-
Cost of Inaction: present time cost (up to 1,300 hours per year) and exit valuation discount (3-4x vs. 7-8x EBITDA for founder-dependent businesses)
-
Two Paths Forward: DIY option only; scoped Phase 2 proposal is a separate companion document delivered at the same time
-
Appendix
PRICING
Up to 30 employees $1,500
​31 to 60 employees $3,500
61 or more Call Nick
Paid in full at the start. Assessment fee does not credit toward Phase 2. You keep the Gap Report either way.
Paid in full at start. You keep the Gap Report no matter what you decide next.
FOUNDING CLIENT TERMS
50% off Phase 1, Phase 2, and the first year of Phase 3. Limited availability.
Reserved for a small number of direct-sourced clients. Not available to referrals. In exchange for a written case study, a video testimonial, before-and-after data, and reference availability for up to 3 calls over 12 months. After year one, standard pricing applies to all phases.
DISCOUNT
50% of standard pricing on Phase 1, Phase 2, and all four quarters of Phase 3 in year one
AVAILABLE TO
Direct-sourced clients only. Not available to referrals.
​
Spots are limited. This conversation costs nothing.
PHASE TWO
90 DAYS & 12 SESSIONS
THE FULL INSTALLATION
12 weekly sessions over 90 days. Every role in your business has a defined decision-authority profile. Your team learns what they own. The structure gets installed, not just described.
SESSIONS 1 TO 4
Map It
Org chart completed, decision inventory built across all six categories, authority assignments written, guardrails set, Decision Authority Record activated at Session 3. Employee heat maps were built and delivered at Session 4 alongside the Priority Hire List.
Day 60 Target
Owner below 15 operational decision touchpoints per day, measured through the Decision Authority Record, not self-reporting.
PRICING
Base Price $1,500
​Per employee $800
Example
20-person company $18,000
40-person company $34,000
50% at signing. 50% at Day 45 after Session 6. The base fee and per-employee fee follow the same split.
Deliverables at Session 12 close
-
Employee Heat Maps (baseline Session 4 + recalibrated Session 10)
-
Implementation Checklist co-signed
-
Completion Report
-
Future Hire Roadmap
-
Authority-First Hiring System
-
Onboarding Checklist Template
SESSIONS 5 TO 8
Install It
Managers learn their authority; role improvement plans are written; decision authority profiles are completed for confirmed hires; escalation patterns are reviewed; and the owner's behavioral protocol is written and agreed upon. Nick reintroduces Phase 3 at Session 8 to allow time for the decision before Session 12.
SESSIONS 9 TO 12
Prove It
Architecture stress test, heat maps recalibrated at Session 10, decision review, Future Hire Roadmap completed, authority-first hiring system built, and onboarding checklist delivered. Full handoff package at Session 12.
Day 90 Target
Owner below 8 operational decision touchpoints per day. Red escalations below 20% of total logged decisions. At least 60% of previously Red categories were recalibrated to Yellow or Green.
30 minutes. Nick will tell you honestly whether Phase 2 is the right next step.
PHASE THREE
Ongoing Support
Available to any client after Phase 2 is complete. Quarterly structural maintenance to keep the architecture performing as the business grows.
A 30-day buffer between Phase 2 completion and the first quarterly cycle applies regardless of when the contract is signed.
Nick introduces Phase 3 at Session 8, so there is time to decide before Session 12 closes. It is never a surprise and never a condition of completing Phase 2.
Audit and Strategy Meeting
90 minutes. Current state review, open concerns, hiring strategy for the next 90 days.
Findings and Implementation
90 minutes. Audit findings delivered, implementation priorities set for the quarter.
Employee Scoring Update
All employees re-scored. Decisions adjusted for new hires and promotions.
Coaching Access and Email
Four 50-minute sessions per quarter. Direct email access to Nick throughout.
PRICING PER QUARTER
Base fee $1,500 / quarter
+
Per employee $80 / quarter
Examples
20-person company $3,100 / quarter
40-person company $4,700 / quarter
Founding client pricing (50%) applies to all four quarters of year one. Standard pricing applies after year one.
180-day marker (post Phase 2)
Owner below 5 operational decision touchpoints per day. 85% or more of assigned decisions are resolved within one business day without owner input. Owners not hitting these markers at 180 days have a structural signal that Phase 3 is not optional.
Not ready to commit to a full engagement. Start with Phase 1 and decide from there.
COMMON QUESTIONS
What owners ask before they start.
Do I have to do Phase 2 after Phase 1?
No. Phase 1 is a standalone engagement. You keep the Gap Report regardless of what you decide next. Many owners use it to fix things on their own. Others use it to confirm Phase 2 is the right next step.
How long does Phase 1 take?
Three to four weeks from payment to findings meeting. Your team completes the survey in their own time. Nick conducts an intake call, builds the Gap Report after a clarity call, and delivers the complete package at least 24 hours before the 90-minute findings meeting.
What if my team will not be honest on the survey?
The survey is anonymous at the respondent level. Nick sees patterns across groups, not individual answers. The design accounts for social desirability bias. The most important finding, the perception gap between owner scores and team scores, is visible regardless of how candid any single respondent is.
What if I have more than 60 employees?
Call Nick directly. The engagement is fully buildable for larger teams. Pricing is based on scope.
What are the measurable outcomes of Phase 2?
By Day 60, owner below 15 operational decision touchpoints per day. By Day 90, below 8 touchpoints per day, Red escalations below 20% of total logged decisions, and at least 60% of previously Red categories recalibrated to Yellow or Green. These are tracked through the Decision Authority Record, not self-reporting.
Is Phase 3 required?
No. Nick introduces it at Session 8, so there is time to decide before the engagement closes. It is never a surprise and never a condition of completing Phase 2. There is a 30-day buffer between Phase 2 completion and the first Phase 3 quarterly cycle.
Can I just talk through whether this is right for us?
Yes. Book a 30-minute diagnostic conversation below. No pitch. Nick will tell you honestly whether the problem you are describing is what DOA is built to fix. If it is not, he will tell you that too.
Ready to move?
Choose where you want to start.
READY TO BUY
Book Phase 1
Start the Assessment. You will have a Gap Report in hand within three to four weeks.
STILL EVALUATING
Book a Diagnostic Conversation
30 minutes. No pitch. Nick will tell you honestly whether this is the right fit for what you are describing.
NOT READY YET
Stay in the Loop
Falcon's View goes out twice a month. No consultant-speak. Honest reads on what actually drives growth problems in founder-led businesses.